Must A Aspiring Influencer Pal Cease Exploiting People for Material?
The Prosecution: Beth
At times she films me while having a meal. I’ll see myself on her social media – it feels like a jumpscare.
My best friend of 10 years, Marielle, labels herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our relationship.
Being highly outgoing, she feels the need to record everything constantly. When we eat out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when strangers see her performing for the camera – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.
She's not quite an online personality yet, but she is trying to be. She creates video blogs about living in our city, her daily routine, and her work as a stylist. Her content is good, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while dining, or just accompanying her. I’ll see myself on her feed later, and it pops up like a surprise: I might be no makeup on, making a strange expression or photographed while eating. It feels invasive.
Marielle also expects me to record her at inopportune moments. Often I'm in conversation to another person, or we’ll just be spending time in the street. The dynamic feels like our friendship has turned into me serving as her free crew. She could easily employ someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she brushed it off. I've been invited to a couple of industry functions, which was nice, but that doesn’t make up for all the energy I invest assisting her make content.
I’m grateful that Marielle has supported me with my design career, but I don’t want our friendship to become merely a tally of favours. I don't believe she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will start performing in a way that presents a favorable image for her vlog.
Her directive is, “Alright, smile for the camera!” and film me laughing with someone. It feels forced. It's crucial her to recognize that our 10-year friendship still has limits. I enjoy spending time with her, but I also want to enjoy it without being filmed, altered, or posted for an audience. I am not a accessory for her Instagram.
The Other Side: Marielle
I want Beth to see that the creations we produce together can get us a foot in the door.
I love shooting content. It's more than a hobby; it’s part of who I am. Producing content and documenting experiences online allows me to show my personality and connect with people in novel forms.
I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your passions. I admire people on TikTok who execute that aesthetic of informal, self-made film-making.
Creating content is my interpretation of engaging with life: noticing the details, sharing them with an audience that appreciates the craft behind it. It's never my aim to make Beth uncomfortable. Taking her to professional gatherings was my method of offering access, giving her a chance to witness behind-the-scenes moments that could help her career in design too. That isn't blackmail, it's simply being pragmatic.
I’d still take her to these events even if she refused to assist me, but I want her to see the benefits the work we create together can get us: an opening. I know not all people likes being on camera, but often spontaneity is what makes material genuine. Appearing on video occasionally is part and parcel of being my friend. I'd remove anything she asked, but she hasn't made such a request yet.
I don't demand anybody to be my personal filmmaker, but companions support one another in minor capacities. I thought filming a short video here or there would be enjoyable for her. Creativity flourishes in collaboration, and having Beth around makes projects lively and pleasurable. I never force her to take part in anything, and I’d never deliberately embarrass her. But creating content jointly sometimes is part of how I record our time together.
I value Beth’s friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before recording, and avoiding shots that might make her uncomfortable.
This isn’t about control, it’s about expressing my perspective while still considering hers. Obviously making content is not a replacement for real connection: it’s just part of how I live my life and I desire her to be included in a way that’s enjoyable for both of us.
The Jury: Reader Opinions
Is it right for her to stop filming herself and her friend when they are out together?
There’s nothing more excruciating than having a companion point a camera at you. I get that it’s Marielle’s job, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of technology, human connections are the only thing we have – don’t waste them!
Liberty, 25
If you’re doing something as a career, you can’t ask your friends for help every time, even if they have helped previously. While she enjoys creating, that doesn't imply everyone around her is content. She must to honor Beth’s privacy.
Another reader, 26
She may enjoy producing videos and displaying her life publicly, but it’s not for everyone. It was kind she has helped her friend professionally, but she needs to hear what Beth wants.
Emma, 27
It seems like you value each other, so hold on to that and ensure it’s the priority in your relationship. Create some real experiences, where genuine feelings are preserved, not online archives. In fact, public figures who seem to reveal their worlds actually have more secrecy than it seems.
One opinion, 53
Marielle appears to be not fully engaged nor genuine when they're together – she’s working. Each appears unsure as to what’s reasonable. The answer is not found in trying to change one another, but in each setting defined limits around what feels acceptable to them and seeing if there is an acceptable middle ground.
A final view, 71
Your Turn to Be the Judge
Consider this question: has she been over-exposing their bond?